Early this year OPPO mobile marked its first year since launching in the UK – and it has continued to pave the way for some true milestone moments for the mobile industry.
The brand only arrived in the UK in late January 2019, bringing with it a reputation for ambitious but purposeful innovation. Despite being new to the market, OPPO’s user-centric approach to smartphone design has seen it launch high-quality devices, such as the flagship Find X, photography marvel Reno 10x Zoom, and the acclaimed Reno2 and Reno2 Z.
“Over the course of our first year, we brought the same qualities that have seen us become one of the top five smartphone brands in the world and adapted them specifically to meet the expectations of UK smartphone users,” said Kevin Cho.
OPPO 2020: MWC and beyond
OPPO recently announced that in the next three years it will devote an R&D budget of around USD $7B to developing new technologies, including 5G/6G, AR, AI, big-data, and other emerging mobile technologies.
“The technology world is always moving forward, so while we’re extremely pleased with what we’ve achieved over the past year, the focus is very much on what comes next and how we can continue to innovate in a meaningful way,” said Kevin Cho.
“As a brand, OPPO has always been about more than just phones – smartphones are one of many areas of the smart tech space we will be continuing to explore in 2020 and beyond.”
For more information on the OPPO range, contact your Account Manager or call 08702 420 420.